Skip to content

Celebrate Drive-in Movie Day & Chrome's Triple Crown Bid on June 6

Relive the classic drive-in experience while cheering for California Chrome's chance to make history in the Belmont Stakes.

In this image a race is going on. There are many people riding horse. In the background there are...
In this image a race is going on. There are many people riding horse. In the background there are trees, wall, screen, flags. Here there is grass on the ground. The sky is clear.

Celebrate Drive-in Movie Day & Chrome's Triple Crown Bid on June 6

June 6 marks a significant day in cinema history as it's 'Drive-in Movie Day', commemorating the opening of the first drive-in theater in 1933. Meanwhile, in the world of horse racing, California Chrome is set to compete in the Belmont Stakes, with a chance to win the Triple Crown. Skechers has also signed an endorsement deal with the popular racehorse.

Drive-in theaters, once a staple of American culture, have seen a resurgence in recent years. While the number varies by state, some like Ohio boast around 20, others have none. Many remaining open-air cinemas are upgrading to digital projection, financed through a mix of ticket sales, sponsorships, community funding, and local government support. Some even offer unique business models, such as seasonal programming and partnerships with local businesses.

In the racing world, California Chrome, after signing an endorsement deal with Skechers, is set to run in the Belmont Stakes on June 6, the same day as 'Drive-in Movie Day'. The horse has a chance to make history by winning the Triple Crown. Some race tracks are even offering promotions like free nasal strips with 'Chrome' written on them for the event.

On June 6, movie enthusiasts can celebrate 'Drive-in Movie Day' while horse racing fans can tune in to watch California Chrome's bid for the Triple Crown at the Belmont Stakes. The resurgence of drive-in theaters and unique promotions in horse racing continue to captivate audiences.

Read also: